BNP Real Estate: una consultora inmobiliaria referente
BNP Paribas Real Estate

BNP real estate, a leading real estate consultancy in spain

Services
Comunicación estratégica
Diseño de campaña
Gabinete de prensa
Comunicación y reputación
Divisions
Financiero
Year
2017

THE BRIEF

Position the company as a benchmark in its verticals: residential, offices, logistics, hotels, etc.

Substantially increase the media presence of BNP Real Estate and its authorised spokespersons.

Logística

The strategy

Communication that visibly increases notoriety

Communication strategy focused on increasing the company’s visibility by generating segmented content, establishing a close relationship with the media and communicating the main milestones while remaining faithful to its business model.

The solution

Relations with the media and search for the best opportunities to increase notoriety, doubling the number of press appearances in 9 months in national, economic, regional and specialised media in the real estate sector.

SUCCESS IN THE DATA

Transversal visibility in the national, economic, regional and specialised media in the real estate sector

+20
average weekly impacts

"We managed to position BNP Real Estate as one of the leading real estate consultancies in the Spanish market"

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